KeyGift Initiative
Replacing plastic keycards with sustainable, elevated guest experience solutions.
Sustainable Access Solutions for Luxury Properties
The KeyGift Initiative was created to solve a real and measurable problem in hospitality: the waste of disposable plastic keycards and sleeves.
With over 3.5 billion keycards produced each year—most used once and discarded—billions now sit in landfills and contribute to global plastic pollution, with millions more generated annually.
It transforms check-in from a transaction into a more thoughtful, sustainable guest experience—one designed to be kept, not discarded.
Partners You Help
A commitment by forward-thinking hospitality brands and properties to transform the arrival experience while dramatically reducing single-use keycards and sleeves.
full transition before 2036 change to 10 years or under a shift to digital entry and KeyGift
“The KeyGift Initiative is about rethinking a habit the industry has accepted for too long. When something is used billions of times and discarded just as quickly, it’s no longer a small issue—it’s an opportunity to do better.”
— Jan Stepita, Hotel Recycle
What is the KeyGift Initiative?
A commitment by forward-thinking hospitality brands to transform the arrival experience while dramatically reducing single-use keycards and sleeves.
30% less use in three years
50% less use in five years
full transition before 2036
Replacing disposable plastic with arrival keepsakes guests keep, use, and remember.
A STEP FORWARD TO A PLASTIC-FREE ARRIVAL EXPERIENCE
Immediate, Real, Measurable Benefits
Massive Plastic Reduction
Thousands—even tens of thousands—of single-use keycards are eliminated per property each year. Less landfill accumulation. Less ocean pollution. Immediate measurable impact.
Cost Control + New Revenue Opportunity
Reduced ongoing spend on disposable keycards while introducing an elevated, monetized guest option. Waste becomes a value-add moment.
Cultural Shift Toward Responsible Travel
Guests begin associating luxury with responsibility. It redefines what “premium” means in hospitality.
Stronger Brand Storytelling
This becomes a front-desk conversation. A website highlight. A sustainability report headline. A PR opportunity.
KeyGift by Jupiter vs. The Standard Keycard
Branded medallion
50% less use in five years
Space for adding a name, initial, or date through Jupiter Engraving Station
Safety clip for easy accessibility
Keyring for long-term use
Clip to carry-on bag attachment
Packaging: reusable bags, branded and sustainable
Branded medallion
Plastic (3 water bottles to make 1)
Discarded after one use
Branding shown in landfills and ocean floors
Only opens doors
Branded medallion
Packaging: There are millions of sleeves discarded every day.